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Duct Tape Marketing – Lessons from America

What does Duct Tape Marketing mean and what relevance is it to me? This short article is designed to introduce the concept of Duct Tape Marketing and to give some practical advice based on the idea. What is Duct Tape Marketing? Duct Tape Marketing is the name of the best-selling small-business-marketing guide from John Jantsch. [...]

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Online Marketing – Getting the basics right

The growth in the use of the Internet in recent years has led to a huge shift in marketing activities to the online space. This article explains some of the key things for you to focus on to help you market effectively online. Secure that domain name early. The natural starting point is the creation [...]

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